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Salesforce Marketing-Cloud-Administrator Exam Dumps

Salesforce Marketing-Cloud-Administrator Exam Dumps

Salesforce Certified Marketing Cloud Administrator (WI24)

Total Questions : 164
Update Date : April 16, 2024
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Marketing-Cloud-Administrator Exam Dumps


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Salesforce Marketing-Cloud-Administrator Sample Questions

Question # 1

Which two data structures could be configured to appear in the out-of-the-box Subscription center? Choose 2 answers 

A. Publication Lists 
B. Data Extensions 
C. Lists
 D. Groups 



Question # 2

A user asks a Marketing Cloud admin to update and increase their session timeout setting. Which three considerations should the admin review before making this update? Choose 3 answers

 A. Frustration of users upon timeouts 
B. Best practice suggests a 20-minute timeout setting 
C. Security risk of unauthorized users for longer timeout settings 
D. Change impacts all users 
E. Typical length of time users spend in Marketing Cloud 



Question # 3

What storage model should be used if a subscriber has more than one value for an attribute? 

A. Profile Attribute 
B. Data Extensions 
C. Publication Lists 
D. Lists 



Question # 4

A customer will provide a single daily file on the Marketing Cloud SFTP at 3 AM and needs an alert if the file is not present on time. The file needs to be: Imported into a staging data extension. Separated into two different data extensions. Which workflow should meet these requirements?

 A. Scheduled Automation: File Transfer Activity > Import File Activity > SQL Query Activity 1 > SQL Query Activity 2
 B. Scheduled Automation: Import File Activity > SQL Query Activity 1 > SQL Query Activity 2 
C. File Drop Automation: Import File Activity > SQL Query Activity 1 > SQL Query Activity 2 
D. File Drop Automation: File Transfer Activity > Import File Activity > Filter Activity > SQL Query Activity 1 



Question # 5

A Marketing Cloud admin wants to check the status of a salesforce contacts in All Subscribers. The account is connected to their salesforce org via Marketing Cloud Connect. Which subscriber key should be used to search for the contact in All Subscribers?

 A. 15-digit contact ID 
B. Numeric Subscriber ID 
C. 18-digit Contact ID 
D. Email Address 



Question # 6

Northern Trail Outfitters wants to know how customers are engaging with marketing communications they have sent over the last year. What action should be taken to populate the Einstein Engagement Scoring Dashboard? 

A. Select one of the Predictive Algorithms then click Deploy 
B. Click Deploy and results are available immediately 
C. Select the channels (Emails, Push, SMS) to report on then click Activate 
D. Click Activate and wait for an email notification 



Question # 7

Northern trail Outfitters (NTO) is warming a new Dedicated IP address, and theyneed to monitor their deliverability across major ISPs. Which bounce type would be indicative of the ISPs view of NTO’s sending reputation? 

A. Soft
 B. Technical 
C. Block 
D. Hard 



Question # 8

A Marketing Cloud admin has been asked to get the last 30 days of Bounce data from their account. What should the admin use to get granular bounce data in bulk in a pre-defined format? 

A. CSV download of bounce data in My Tracking 
B. Automation Studio Tracking Extract 
C. Automation Studio Query Activity
 D. Discover Deliverability Complaint Rate Report